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    RETENTION 101-IMPORTANT ORGANIZATIONAL CONSIDERATIONS IN DEVELOPING AN INSTITUTION-WIDE RETENTION PROGRAM  
     
   

The development of any program at any university requires a multifaceted process incor-porating all individuals involved. In terms of an institution-wide project, the advice of Flannery and others (1973) must be remembered: the entire institution must take part. From an institutional point of view, many things must happen on campus to ensure that positive change can take place.

In an examination of effective institutional practices at four-year institutions, Clewell and Ficklen (1986) identified several characteristics of institutions employing effective prac-tice: the presence of stated policy; a high level of institutional commitment; institutionalization of the program; comprehensive services, dedicated staff, and strong faculty support; an atmosphere that allows students to participate without feeling stigma-tized; and collection of data to monitor students’ progress. Institutional focus is the key ingredient of this set of characteristics. Stated policy, institutional commitment, compre-hensive service, supportive atmosphere, and the ability to assess progress all point to the importance of a collective vision and ownership on the part of the entire campus, including administration, faculty, staff, and especially students. Leadership and faculty ownership are key variables in a successful equation, and messages sent down from the top are criti-cal to support from underneath.

Tinto (1993) offers a very useful set of action principles for implementation of a retention program:

  1. Institutions should provide resources for program development and incentives for program participation that reach out to faculty and staff alike.
  2. Institutions should commit themselves to a long-term process of program devel-opment.
  3. Institutions should place ownership for institutional change in the hands of those across the campus who have to implement that change.
  4. Institutional actions should be coordinated in a collaborative fashion to insure a systematic, campus-wide approach to student retention.
  5. Institutions should act to insure that faculty and staff possess the skills needed to assist and educate their students.
  6. Institutions should front-load their efforts on behalf of student retention.
  7. Institutions and programs should continually assess their actions with an eye to-ward improvement.

As other models have established, the importance of assessment, ownership, collabora-tion, institution-wide coverage, and commitment are essential to Tinto’s principles. In addition, the development of appropriate skills by the faculty and staff and the principle of front-loading the program for freshman students are acknowledged.


 
     
     
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